Build or improve your website
Work alongside a website professional, learn how it works and build a website that’s designed to grow your business.
Take part in the Digital Solutions program (funded by the Australian Government) and get 5 hours’ of professional help to build or improve your website.
This isn’t a ‘done for you’ service where you wait ages for changes to made and hope they bring your vision to life.
This isn’t a ‘diy’ option where you watch tutorials and feel like tearing your hair out.
It’s the perfect middle ground.
Sit down with a 16-year veteran website professional who has helped hundreds of small business owners to build their own website, learning as you go and keeping in control the whole way.
The control of building your own website, with the expertise and marketing knowledge of a professional.
Most of us who start our own business want to give building our own website a go. Sadly, here at BOSS, most of the DIY websites that we see simply aren’t doing their job of converting interested potential clients to $$$.
Get the best of both worlds!
By sitting down with our in-house expert website designer, you can have the control and ability to make changes whenever you like, PLUS the marketing and SEO expertise to make sure that it’s working hard to convert those enquiries into sales! All the benefits of being involved in the process, without the headache (and ‘never quite getting round to finishing it’) of having to learn how to do it by yourself.
The Australian Government are doing their bit to help this crucial sector of the economy to be successful and so are funding FIVE HOURS of help with a Digital Expert to get your business online.
Yes please!
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Build or upgrade
Build your new website from scratch, or upgrade your existing site.
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Learn as you go
Learn how to update everything yourself, and how it works with your sales funnel.
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Maximise for sales
Maximised for SEO and sales. The cornerstone of your marketing strategy.
What’s included:
Your Website
Build a new Squarespace website, or
Get feedback on how to upgrade your existing website
Design your site so that it has a clear UX (user experience)
Include strategic calls to action
Improve your website copy and messaging
Create an effective customer journey that converts
Learn how to easily update your site, whenever you want
Google & SEO
Maximise Search Engine Optimisation
Include power-house strategies that work
Easy meta data inclusions
Keyword and on-page SEO tools
Connect your site to Google Search Console
Add your site to Google Maps for easy local search visibility
Learn how SEO works and what’s important
We can also include (subject to time)
Booking system so that clients can book sessions whenever they like, not just when you’re checking your messages
Blogs and articles (great for SEO, showcasing your expertise and social media content)
Online forms and FAQs
Subscription and membership areas
Free or paid online courses (MUCH cheaper than Kajabi!)
Ecommerce to sell products and downloadables
Payment systems that integrate with PayPal, Stripe, Apple Wallet, Zip and AfterPay
Other integrations such as Instagram, Soundcloud, embedded code, email list building and more
What to Expect
A typical journey for most clients
(we can also have our sessions in one day and REALLY smash it out!)
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Sign Up
Check your eligibility, then fill out the short form and pay the $110 (or request a fee waiver for financial hardship).
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Book in Session 1
Usually a 2-hour session where we’ll analyse your core messaging, branding and sales funnel / customer journey for maximum impact and sales. Then start your website and go through some basics.
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Homework - Add Content
You then add in your content (words and images), using the guidance that you’ve been given in Session 1, and make a note of anything that you get stuck on.
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Session 2
A further two hours to work on the website together, including SEO easy wins, and go through any last tweaks that are needed before the site can go live. We’ll also connect up your domain name, and discuss next-steps marketing strategy.
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Final Session!
In the final session, we do any last minute tidying up of the site and make it live. Once it’s live, we’ll connect it to Google and Index every single page - HUGELY powerful for SEO!
Eligibility Check.
Must be a for-profit business (i.e. not-for-profits aren’t able to access this service)
Have a registered ABN
Currently trading (or ready to trade)
Have less than 20 employees
Located in WA, QLD or NT
Our latest co-designed client websites.
Why Squarespace?
We think that Squarespace is the best option for most new businesses. This is because Squarespace is:
Super-easy to use and edit yourself. If you can drag-and-drop and save files, you can update your Squarespace website yourself, whenever you want!
A high-quality platform that will serve you well for years to come
Has everything built-in, such as SEO coding, brand styling and website hosting
It’s a powerhouse for eCommerce sites and was the first build-your-own-website platform to integrate with Google
You can easily add Membership areas/subscriptions, Buy-Now-Pay-Later payment options, Booking Systems and so much more…
It’s a low cost option, and incredible value for the quality that it delivers
About the Pro
Liz is an Authorised Trainer for Squarespace (one of only a handful in Australia) and a member of Squarespace’s Circle team. This means that she has higher-level access to all their new releases, programs and special deals when starting your website.
Liz has been designing websites since 2010 when she built her own website for her children’s shop in SW London. She now takes her marketing and SEO expertise and weaves this into all the websites that she works on so that, not only do they look great, but they actually WORK as a key marketing tool.
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No catch. Just the Australian Government investing in it’s most important sector, Small Businesses.
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BOSS offers a reduced rate specially for Digital Solutions alumni of $150/hour for any time that you need outside of the five hours. We’ll get a LOT done in that time though, so you’ll likely only need extra time if you have extra functionality to set up in the website (courses, booking system etc).
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There are 20 Digital Experts across three states that you can access on the Digital Solutions program. If you have any time left over once the website is live, you can use up the remaining time in other areas, such as Meta ads, email funnels or AI.
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Absolutely! I much prefer in person sessions too. I have a lovely home office in Floreat with two friendly office doggos. Or we can have our sessions over Zoom if you prefer.
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Yes. We’ve all been there and know how hard it can be. On the Payment page, choose Request Financial Hardship Fee Waiver. You’ll then need to upload a screenshot of your bank account or Centrelink payment in order for the fee waiver to be approved.
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There are other Experts who can help you with a Shopify site (if you are selling a lot of products) or Wordpress site (if someone else has built this for you). Simply mention this in your onboarding / sign up form, and you’ll be allocated the best Expert to suit your needs.
We do NOT recommend Wix at BOSS. Whilst Wix are very good at their marketing, we don’t like their product, pricing or ethics. -
When you fill in the form to sign up to the program, in the “how did you hear about us” field, choose Referred by a Digital Advisor and then Liz Haselgrove. This will then tell the system to automatically assign you over to Liz to book your first session.